In 2015, Diorshow, the professional Dior Backstage mascara, is being renewed. Its new-generation formula optically reproduces the effect of lash extensions used by runway makeup artists. Its patented AIR-LOCK wiper prevents the formula from being in contact with the air, keeping the mascara from drying in the tube, for fresh application, day after day. Enriched with revolutionary microfibers, the Diorshow formula clings between lashes to naturally thicken them without clumping. Its incredibly versatile wax texture coats the lashes with each stroke of the brush for buildable volume. Its lash-care action helps smooth lashes for even more spectacular shape, coverage and volume. Made in France.